Facebook offers new user guide to Facebook for Business

Learn how to grow your business with Facebook's powerful marketing tools

http://www.facebook.com/business
Easy and important rules and ideas to promote your business on Facebook
http://www.facebook.com/business/howitworks/

Review great article in SearchEngineWatch
http://searchenginewatch.com/article/2097810/Business-Guide-to-Facebook-Launches

then all you have to do is monitor and reply to people who go there... Active Facebook traffic helps your general SEO if you have your page properly set up.

Here is someone to follow who is working hard to teach you about this
http://www.facebook.com/seo.tips.peter.drew

71% of online shoppers visit video sites in their search

What are the top 10 things as a business you should focus on to gain top SEO for local search

David Mihm has released his annual Local Search Ranking Factors list, which compiles feedback from 33 local optimization experts.

50% of auto shoppers view vehicles on YouTube before they buy a car!

“According to Nielsen, more than half of all in-market auto—car or truck—buyers will have visited YouTube in any particular month. So we know shoppers are there.”
What’s your video strategy?

Kimberly Stonehouse
Industry Development Manager
Google

Angry Birds are they social? After 8 years and 51 tries Rovio lays a golden egg

Hurrah for Entrepreneur Peter Vesterbacka of Rovio.
Games are something almost every computer user plays... but is Rovio's Angry Birds a social phenom? Will it have staying power? Where is the economic model to pivot and twist into a global brand... that helps to build the connected brain tissues amongst us. While we have to take hats off to Mighty Eagle, Peter Vesterbacka, the game is still a one person event. This is true of most games and while I added the story from Forbes to profile their wonderful success I question their logic when they say ''We think we can be bigger than Disney in China.'' (PV).

In the recent Forbes article below it states that "It took Rovio nearly eight years and 51 tries to lay this golden egg." You have say one thing about those overnight successes, they are sometimes hard fraught and equal to the determination of a bird trying to build a nest in a windstorm on the side of a cliff... but where is the social event? As you walk up the aisle of an airplane before take off you will not see so many Solitaire games or people playing Sudoku as you will birds being pitched at pigs... What is the social aspect of this? Do we sit around the coffee machine at Starbucks and compare scores with our Barrista? So while these phenoms will come and go they represent little in terms of opportunity for social marketing. Without the connected tissues between us to develop they will die and go on to other one trick ponies. It is this thing we crave, showing off to our friends and 7th grade girlfriends that we are cool and smart and that we know what is the next big thing that drives us onto these social stages (I think). Sure you can do product placement... OK and even make a game of your app or service to entice people to "play along". But I think these are bumps in the road to the real interest and to the staying power of building additional connected brain tissues between and will otherwise fade-away as when we all had the need to have everyone talking on a CB radio while we are driving along (hey that might come back with google+... but really). I think something like Foresquare or other adventure games are more likely to succeed over time. Is this a one trick pony? How many of you have asked Groupon to stop sending you their daily emails?

Great article:

Cosmic Panda for YouTube ... now the bear of doing more Artwork for free for our clients?

google+ what's in it for business and their brands.. a word from Google

Are you a business looking to get into Google+ and get your brand in front of your circle of prospects

The death of the printed page... long live the book! Go buy a book today.

In a recent post I wrote about how during the American Revolution it was the printed page that was the social vehicle that provided the touch-stone tool that ignited the hearts and minds (think social) of the people to rise up against their oppressors... (http://torreyrussell.blogspot.com/2011/07/revolutions-are-social-events-in-1776.html ) and that in this modern age, Twitter, Facebook and the internet have provided those platforms from which The Workers are unshackling themselves from their gray cubicle desks and the demons and dictators that try to rule them.  This is happening right now around the globe in ever increasing numbers.  The stars are now aligned, there is no turning back - the tipping point has been reached.

  

And now apparently we have also seen the tipping point of the death of the printed book. 

Amazon.com has recently announced that they now sell more e-books than on paper and the Nook may well save another retailer whose brick and mortar investments in physical plant and equipment are causing them to sink into debt-oblivion....  and this morning, South Korea plans to withdraw printed textbooks from schools by 2015

Many Universities are now issuing tablet PCs and iPads to their students and having them forego their huge investment in books..... Are we in jeopardy of loosing our soul?

With all of that movement into the digitization of bits are we in danger of losing a key ingredient of our social society?  Sure I have cherished the printed word my entire life... that thing that happens between the reader and the physical book. How many college texts do I still have on my shelf that are filled with interesting notes in the margins.  I have been in sales and marketing management my entire life and read literally hundreds of books on the subject over the years. But I have nearly a one on my shelf any more.  Why?  Because I lent them to people, never expecting to get them back, to help them learn this craft... a social thing.  And I have been given books by my mentors and friends.  This lending and giving is going away.  This is a critical aspect of a social world.  We do this to communicate our love and interest in helping other people.  Taking the hand of a young person and giving them the tools to help them succeed in this world.  Where is the electronic lending library?

Will our souls and hearts be less full as we lose this simple expression of humanism and history building through the loss of printed books that we share and read to each other?

Go buy a book today and give it to someone else after you read it!

What are your thoughts on this? 

Revolution's are social events. In 1776 the printed page was the Facebook of the day...

As we all learn to watch and comment on the various new social platforms, ugh and now another one claiming a Plus in our lives becomes available (google+), it is important to realize that revolution is a byproduct of our ability to be social.  In this day of our US Independence probably the single most important technological advancement was the ability to put down ideas and disseminate them quickly and cheaply.  Oh you could say that the printed word had been around for a long time before our US Revolution - but really it wasn't until cheap printing presses could transmit and respond to large groups that led to the fomenting of ideas and organizations that led us to our state of freedom. Sure, people had to be able to read, Sure, there had to be a cheap source of paper and ink ready in each city, a local printer and even the ability to move that information around with a mail service... all aspects of tipping-point event. But it was the ability to create and disseminate the printed word that brought us the waive of revolutions starting here in the US and then were ignited in France and other countries for the next 20 or 30 years.

The "Arab Spring" as it is called in the Arab world is now seeing similar transformations, as the fruits of the dissemination technology again are brought to a new tipping point.  The birth of new and widely adopted Internet technologies and devices to engage and define them as a group with wants and desires.  So they too are now able to congregate, foment ideas and act as a large group from which each could only stand as an individual before.

We must honor our forefathers for standing up to their masters and demanding their freedoms... it was the ability to created printed ideas and transmit them that gave them the strength in numbers to complete those dreams.  And today we are seeing this happen as never before.  Micro revolutions against governments and industries around the world.  Connections of talented people from all parts of the globe coming together in forums and platforms to create and develop new business models, to re-frame the argument and which will free them from their cubicles as well as their dictator.  We are at a tipping point once again and a new revolution that will take hold giving way to the large central production centers of the past and allowing those that embrace these new tools to live anywhere and conduct their affairs in the cloud - One step, Two step Three step, Four.... printed pages, web pages tweeted pages... can the singularity be far off?  Not with computers but with the natural world.  I often sit with my Bluetooth headset, looking out over my back yard (see below) having conversations and making deals with people sitting in their cement towers a few hours away in Seattle... if they only knew...becoming one with the thought of freedom.

For those of you that have figured this out... enjoy your freedom. Here is my office view....Happy 4th of July