Auto Dealers, here is a short video that offers the research behind how and why you can use YouTube video to gain high search engine results (SEO) for your dealership. Using video is the lowest cost and most effective way to get your vehicle inventory in front of consumers who are looking for those individual vehicles. This is not about your dealership brand but about the actual method that consumers use to find a particular vehicle they are interested in buying. This program details where the consumer is between the process of "I don't know what I want" to "I am going to buy this vehicle". Research show that long tail search terms vs head terms convert at a much higher rate. Using video, in particular YouTube video, to get your advertising message in front of a consumer is simply the fastest method to do so.