Join us in trying to catch the wind!

Working to capture the best response on the Internet is elusive and as difficult as trying to catch the wind. Join us in our discussions about how to create better content and then place it and tag it so that people can find that information ~ Torrey

Friday, June 11

10 things you should do in an email to your prospects

 What are the the 10 things you should put in an emal
  1.  Put URLs in the subject line!
  2. Use YouTube for e-mail promos.
  3. Test auto-updates of content for older e-mails.
  4. Make your e-mails 3D (QR codes, digital catalogs).
  5. Make "exclusive e-mail" offers a priority.
  6. Format with images that are the same size as those on your site and HTML.
  7. Ask for feedback and respond to it.
  8. Use control groups to determine full impact of e-mails.
  9. Use an offer in order confirmation e-mail.
  10. Send a full early engagement stream instead of a single welcome e-mail.
FYI - do not put flash in your email, a large number (like 50%) are read on mobile devices and they do not use flash - yet!

There you have it! Now you can print this out and use it as a checklist for success.

Reference  What Not To Do in E-Mail